Know What Is NewIn Your Field, Every Day.
An intelligence feed built around your brand. Discovery tracks your focus areas and competitors, explains why each update matters to you, and suggests topics you can write right away.
Why Content Calendars
Fall Behind
By the time you notice a trend, competitors have already written about it. Keeping up means hours of reading news, forums and rival blogs every week.
News, X threads, Reddit and competitor blogs—no one has time to follow them all.
A headline alone does not tell you whether it matters to your brand.
Topics planned a month ago miss what your buyers are discussing today.
Market Intelligence, Delivered Daily
Discovery reads the sources for you and turns what it finds into topics for your brand.
1. Tracks Your Field
Searches Google, Google News, X and Reddit for each focus area, every day.
2. Watches Competitors
Follows your competitors’ sites and the news about them.
3. Suggests Topics
Turns the day’s updates into topics, each with an angle for your brand.
Set Up From Your Website
Discovery reads your website and suggests the focus areas and competitors to track. Adjust them in Configuration at any time.
✓Key Benefit
Relevant tracking from day one, without building keyword lists.
"Tell it what you sell. It knows what to watch."
Every Update Explains Why It Matters
Industry news, trending discussion and competitor moves arrive with a summary, their sources and a note on what each means for your brand. Filter by Industry, Trending or Competitor.
✓Key Benefit
Spend minutes, not hours, staying current.
"Not just what happened. Why it matters to you."
From Update to Article in One Click
Each day brings topic ideas with an angle for your brand; ones with high conversion potential are flagged. Create an article, queue it for later, or copy it.
✓Key Benefit
Publish while the topic is still fresh.
"Today’s news. Today’s article."
How It Works
From your website to fresh, on-brand topics in 4 steps.
Configure
Discovery suggests focus areas and competitors from your website; adjust them as you like.
Track
Every day it searches your focus areas and watches your competitors.
Filter
It keeps what is relevant to your brand and explains why it matters.
Write
Turn a suggested topic into an article, or queue it.
Not Just a News Feed.
Topics Built for Your Brand.
Stop Chasing Trends.
Start Publishing First.
Let Discovery read the market every day, and write about what matters to your buyers while it is still news.