Best Chrome Extensions for SEO (2025): 12 Picks for On‑Page, SERP, and E‑E‑A‑T

If you work in SEO day to day, your browser is your command center. This 2025 update curates 12 Chrome extensions that actually speed up common workflows—keyword/SERP validation, on‑page and technical checks, E‑E‑A‑T‑driven content QA, link and redirect troubleshooting, plus a bit of stack intelligence—without bloating Chrome.

What’s new/changed in 2025: Several publisher roundups continue to validate staple tools like Lighthouse, Wappalyzer, and redirect checkers for practical SEO tasks, as noted by the 2025 overviews from Search Engine Land’s free SEO Chrome extensions and Backlinko’s best SEO extensions list (2025). We also see tighter DevTools alignment for Lighthouse, per Chrome Developers’ Lighthouse overview. Our picks are grouped by workflow and include pricing/context notes (subject to change).

SEO title (H1): Best Chrome Extensions for SEO (2025): 12 Picks for On‑Page, SERP, and E‑E‑A‑T

Meta description: Up‑to‑date list of 12 Chrome SEO extensions covering keyword research, on‑page/technical, E‑E‑A‑T, and link checks—featuring QuickCreator for streamlined content and product page QA.

How we picked (2025 methodology)

We focused on tools that are actively maintained, quick to use in daily workflows, and cover the core phases most teams run every week. Criteria and indicative weights:

• Capability match to use‑case (30%)

• Learning curve & UX speed (20%)

• Evidence quality & maintenance recency (20%)

• Ecosystem/compatibility (10%)

• Value/free tier (10%)

• Support/reliability (10%)

We cross‑checked official Chrome Web Store pages and vendor docs, and referenced 2025 roundups from recognized publishers to validate inclusion patterns and use cases—see Search Engine Land’s 2025 compilation, Go Fish Digital’s 2025 list, and Backlinko’s 2025 guide. No affiliate incentives influenced selections.

Quick-scan: 12 extensions by workflow

1) Keyword & SERP research

1) Keyword Surfer

• Best for: Quick SERP validation and seed keyword expansion while you Google.

• Key features: Inline search volume and CPC in SERPs; related keyword suggestions; simple collections and CSV export.

• Why it matters: Validates search intent and demand without leaving the results page—handy for content roadmapping and prioritization.

• Pricing note: Free extension; deeper Surfer integrations available separately (pricing may change).

• Official link: https://chromewebstore.google.com/detail/keyword-surfer/bafijghppfhdpldihckdcadbcobikaca

2) Keywords Everywhere

• Best for: Cross‑platform keyword metrics (Google/YouTube/Amazon) with long‑tail discovery at scale.

• Key features: Volume, CPC, competition, trends; bulk analysis; multi‑engine overlays.

• Why it matters: Helps compare demand across platforms for holistic content and product SEO decisions.

• Pricing note: Paid via credits (e.g., plans from annual tiers); prices and quotas change—see official site for current details.

• Official link: https://chromewebstore.google.com/detail/keywords-everywhere-keywo/hbapdpeemoojbophdfndmlgdhppljgmp

3) Ahrefs SEO Toolbar

• Best for: Fast on‑page checks plus quick access to Ahrefs metrics if you’re already in that ecosystem.

• Key features: On‑page report, structured data view, HTTP headers, redirect chains; optional DR/UR, keyword and backlink metrics with account.

• Why it matters: Combines basic technical checks with familiar Ahrefs data to speed up validation and competitive spot checks.

• Pricing note: Core toolbar is free; advanced metrics require a paid Ahrefs account (prices subject to change).

• Official link: https://chromewebstore.google.com/detail/ahrefs-seo-toolbar-on-pag/hgmoccdbjhknikckedaaebbpdeebhiei

4) MozBar

• Best for: SERP‑level site authority context (DA/PA) and quick page element inspection.

• Key features: DA/PA overlays, spam signals, schema/hreflang/robots quick view, SERP CSV export.

• Why it matters: Offers a fast sense of competitive strength on result pages and surfaces basic on‑page elements.

• Pricing note: Free extension; some metrics/features expand with Moz Pro (pricing may change).

• Official link: https://chromewebstore.google.com/detail/mozbar/eakacpaijcpapndcfffdgphdiccmpknp

2) On‑Page & Technical

5) Detailed SEO Extension

• Best for: One‑click on‑page audits during content reviews or competitive analysis.

• Key features: Titles/descriptions, canonical and robots, heading structure, schema, hreflang, links (follow/nofollow), images.

• Why it matters: Speeds up pre‑publish QA and parity checks against top competitors without opening multiple tools.

• Pricing note: Free extension.

• Official link: https://chromewebstore.google.com/detail/detailed-seo-extension/pfjdepjjfjjahkjfpkcgfmfhmnakjfba

6) Lighthouse (Chrome DevTools)

• Best for: Automated audits for performance, accessibility, best practices, and basic SEO checks.

• Key features: Scored audits with actionable recommendations; runs in DevTools/CLI/Node; tight 2025 alignment with Performance Insights in DevTools.

• Why it matters: Offers an objective baseline for technical quality and opportunities, straight from the Chrome team.

• Pricing note: Free, built into Chrome.

• Official docs: https://developer.chrome.com/docs/lighthouse/overview

7) SEOquake

• Best for: SERP overlays plus quick on‑page snapshots when you need a versatile, familiar utility.

• Key features: On‑page audit (mobile, keyword density, links), SERP export, customizable parameters, Semrush ecosystem tie‑ins.

• Why it matters: Combines page‑level checks with list‑level insights so you can triage opportunities quickly.

• Pricing note: Free extension; deeper data may require Semrush subscription (subject to change).

• Official link: https://chromewebstore.google.com/detail/seoquake/akdgnmcogleenhbclghghlkkdndkjdjc

3) Content & E‑E‑A‑T

8) QuickCreator (Editor’s Pick)

• Best for: Content and product page QA in one place—traffic lookup, on‑page checks, and E‑E‑A‑T evaluation with memo capture.

• Key features: Website traffic lookup; on‑page SEO checks; E‑E‑A‑T analysis for articles; E‑E‑A‑T analysis for product pages; research/memo capture for team workflows.

• Why it matters: Reduces context switching for content ops and e‑commerce teams by unifying pre‑publish QA and competitive spot checks.

• Pricing note: See the official store page for current availability and pricing (subject to change).

• Official link: QuickCreator Chrome extension

Disclosure: QuickCreator is our product.

4) Link/Redirects

9) Redirect Path (Ayima)

• Best for: Troubleshooting redirect chains and status codes while navigating sites.

• Key features: Highlights 3xx/4xx/5xx responses; detects meta refresh/JS redirects; shows HTTP headers for quick diagnosis.

• Why it matters: Surface‑level redirect issues can tank crawlability and link equity—instant feedback accelerates fixes.

• Pricing note: Free extension.

• Official link: https://chromewebstore.google.com/detail/redirect-path/aomidfkchockcldhbkggjokdkkebmdll

10) Link Redirect Trace

• Best for: Visualizing full redirect paths with per‑hop headers and directives.

• Key features: Chain graph; status codes (301/302/307/308/etc.); headers; flags for noindex/nofollow and robots/X‑Robots.

• Why it matters: Helps confirm canonicalization and detect SEO‑significant directives hidden in intermediate hops.

• Pricing note: Free extension.

• Official link: https://chromewebstore.google.com/detail/link-redirect-trace/nnpljppamoaalgkieeciijbcccohlpoh

11) Check My Links

• Best for: Editors and SEOs running pre‑publish broken link checks on long pages.

• Key features: One‑click crawl of all links; color‑coded valid/broken/warnings; exportable report for fixes.

• Why it matters: Broken links erode user trust and can waste crawl budget; quick scans keep pages clean.

• Pricing note: Free extension.

• Official link: https://chromewebstore.google.com/detail/check-my-links/aajoalonednamcpodaeocebfgldhcpbe

5) Productivity / Stack insights

12) Wappalyzer

• Best for: Fast tech‑stack reconnaissance during audits and competitive research.

• Key features: Detects CMS/e‑commerce platforms, frameworks, analytics, servers, and tags; optional exports and integrations.

• Why it matters: Understanding a site’s stack informs feasibility (e.g., schema/plugins) and prioritizes technical recommendations.

• Pricing note: Free tier available; paid plans and API/CRM integrations offered (pricing may change—see website).

• Official link: https://chromewebstore.google.com/detail/wappalyzer/gppongmhjkpfnbhagpmjfkannfbllamg

How to stack these extensions without slowing Chrome

• Keyword validation loop: Use Keyword Surfer (for quick volume and related ideas) alongside MozBar’s SERP overlays to gauge competitive strength. If you need cross‑platform demand (e.g., YouTube/Amazon), layer in Keywords Everywhere.

• Pre‑publish QA: Run Detailed SEO Extension for structure and metadata, then confirm technical baselines with Lighthouse’s core audits. For content‑heavy teams or e‑commerce pages, use QuickCreator to evaluate on‑page and E‑E‑A‑T signals and capture notes in one pass.

• Redirect and link health: Keep Redirect Path pinned for live navigation checks; before publishing, run Check My Links on content pages and optionally visualize complex flows with Link Redirect Trace.

• Stack awareness: Open Wappalyzer on new prospects/competitors to understand CMS and tooling constraints before proposing fixes.

Pro tip: Disable or unpin rarely used extensions and create a “SEO audit” Chrome profile to keep memory overhead manageable.

FAQ

• Are these extensions enough for SEO? They cover a big chunk of daily work, but you’ll still want full platforms (analytics, log analysis, rank tracking) for ongoing measurement.

• Is Lighthouse still relevant in 2025? Yes—its audits are actively maintained and increasingly aligned with DevTools, per the Chrome Developers Lighthouse overview.

• Where do these picks overlap? Detailed SEO Extension and SEOquake both surface on‑page elements; choose one primary and keep the other as backup. For redirects, Redirect Path is a great live checker; use Link Redirect Trace when you need a full chain visualization.

Sources and further reading

• 2025 overview of practical, free Chrome SEO helpers: Search Engine Land’s free SEO Chrome extensions

• Deep‑dive picks and workflows: Backlinko’s best SEO extensions list (2025)

• Technical/link‑check staples corroborated: Go Fish Digital’s 2025 list

• Lighthouse official documentation: Chrome Developers’ Lighthouse overview

Closing

If your team handles both content and product pages, consolidating QA saves hours each week. For that, try the QuickCreator Chrome extension to combine traffic lookup, on‑page checks, E‑E‑A‑T evaluations, and memo capture in a single pass.